Social media has played a significant role in fueling the rise of populism around the world. Through the viral spread of information, it has become a powerful tool for politicians and movements to connect directly with their supporters. The ease of sharing and amplifying messages has allowed populist leaders to bypass traditional gatekeepers and appeal directly to the emotions of the public. In this digital landscape, simplistic and divisive narratives can gain traction quickly, creating echo chambers that reinforce existing beliefs and exacerbate polarization. The algorithmic nature of social media platforms further amplifies this, as users are shown content that aligns with their preferences, reinforcing their existing biases. As a result, social media has become a fertile ground for the rapid spread of populist ideologies, contributing to the rise of populist movements worldwide.